Paid Search - Pay-Per-Click Advertising
More Traffic to Your Website
Do you rely on your website to find new customers? Is E-Commerce a part of your revenue generation model? Is your website the starting point for your sales funnel? Simply put, does more traffic to your website equal more dollars in your bank account?
If you answered “Yes” to any of these questions, Pay-Per-Click, or PPC, advertising is a great way to drive potential customers to your website. PPC is advertising you don’t pay for until someone clicks on your ad. When they click, they’re carried to a landing page on your website and your sales process begins in earnest. You can direct them to additional information, send them to an e-commerce catalog page, collect their contact information to send them additional information about your products or services, or add them to your list of e-newsletter subscribers. The options are almost endless!
However, PPC is deceptively simple. There’s the learning curve to master the mechanics of the control panel and deploying ads. And, like it or not, it takes a while to understand the difference between good ads and bad ones. There’s the time involved to choose the right keywords. Then you have to create the ads and monitor them daily so you know they’re performing the way you need them to. And finally, you have to constantly test your ads and keywords to make sure you’re getting maximum effectiveness
Dealing with all this complexity is where I come in. I specialize in Google AdWords, the internet’s largest PPC program. I’ll run your entire PPC program for you. I’ll use my proprietary sixteen point process to work with you, learn your business, and learn your industry – even your competitors. I’ll create your campaigns, write your ads and work with them on a daily basis, testing and monitoring various performance metrics.
You get the benefit of a Google AdWords™ Professional's focus. I use a sixteen point process that ensures I don’t miss a thing. I constantly monitor what Google is doing with AdWords. I follow two of the top international Google AdWords™ experts on a weekly basis. I then apply the latest, most effective methods for deploying AdWords to YOUR campaign.
Want to learn more? Call me today at 612.986.2029, or e-mail me at Ed (at) EdEstlow.com to learn more about what a Pay-Per-Click advertising campaign with Google AdWords™ can do for your business!
Do you rely on your website to find new customers? Is E-Commerce a part of your revenue generation model? Is your website the starting point for your sales funnel? Simply put, does more traffic to your website equal more dollars in your bank account?
If you answered “Yes” to any of these questions, Pay-Per-Click, or PPC, advertising is a great way to drive potential customers to your website. PPC is advertising you don’t pay for until someone clicks on your ad. When they click, they’re carried to a landing page on your website and your sales process begins in earnest. You can direct them to additional information, send them to an e-commerce catalog page, collect their contact information to send them additional information about your products or services, or add them to your list of e-newsletter subscribers. The options are almost endless!
However, PPC is deceptively simple. There’s the learning curve to master the mechanics of the control panel and deploying ads. And, like it or not, it takes a while to understand the difference between good ads and bad ones. There’s the time involved to choose the right keywords. Then you have to create the ads and monitor them daily so you know they’re performing the way you need them to. And finally, you have to constantly test your ads and keywords to make sure you’re getting maximum effectiveness
Dealing with all this complexity is where I come in. I specialize in Google AdWords, the internet’s largest PPC program. I’ll run your entire PPC program for you. I’ll use my proprietary sixteen point process to work with you, learn your business, and learn your industry – even your competitors. I’ll create your campaigns, write your ads and work with them on a daily basis, testing and monitoring various performance metrics.
You get the benefit of a Google AdWords™ Professional's focus. I use a sixteen point process that ensures I don’t miss a thing. I constantly monitor what Google is doing with AdWords. I follow two of the top international Google AdWords™ experts on a weekly basis. I then apply the latest, most effective methods for deploying AdWords to YOUR campaign.
Want to learn more? Call me today at 612.986.2029, or e-mail me at Ed (at) EdEstlow.com to learn more about what a Pay-Per-Click advertising campaign with Google AdWords™ can do for your business!
