Ed Estlow
Writer, Copywriter, Consultant Watches, Gear, Direct Response
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  • The Lone Fisherman
  • Home
  • Wristwatches
  • Fly Fishing Gear
  • For Independent Consultants
  • Memo from Ed - aka FAQs
  • Clients and Experience
  • What They Say
  • Samples
  • The Northern Time Zone
  • The Lone Fisherman
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YOUR CART

So... why is it again that you landed here?

Well, you probably got here because you're looking for help writing your sales message.

You're a wrist watch brand.

Or you manufacture fly fishing gear.

Or maybe you're an independent consultant in the technical realm.

Regardless. You're here because you realized your sales writing sucks. You figured out your time is better spent on running your business than on learning to create effective sales copy. Might as well find an expert who can help. After all, you don't do your own tax returns, do you?

Why have a professional writing your sales copy? Training in persuasive writing is one reason. You need somebody who can articulate the benefits of your product or service, and then persuade the tire kickers to become buyers.


Then there are the other structural elements of sales copy. The power of a good story. Building interest and keeping the reader's attention. Knowing what words to use when. And finishing with a solid call to action. 

So... pour yourself a cup of coffee. Take a look around. If you like what you see, and you still need some help with your copy or your marketing strategy, give me a call or send me an e-mail.